Dr. Alexis Blog
Please stop ignoring the $15T 50+ market
There are far more older adults alive right now than in all of human history combined. George Burns was once quoted as saying, “If you live to be one hundred, you've got it made. Very...
Boomer Consumer Part 3: Buying Habits of Baby Boomers
From their home to their health, baby boomers exhibit vastly different behaviors and habits than any other segment of the population. This cohort, born between 1946 and 1964, is the wealthiest generation. In fact, recent...
Q&A w/Dr. A: Menopause and Exercise
Why is exercise important to emotional and physical health during perimenopause and menopause? Menopause can be a difficult time in a woman’s life both emotionally and physically. Emotionally, women must face the fact that they are...
Boomer Consumer Part 2: Characteristics, Values, and Motivations
Although they are certainly not a homogeneous group - baby boomers characteristics, values and motivations tend to be very different from other generations. This rock and roll generation has been a major force for social...
Boomer Consumer Part 1: Size and Market Potential
By 2020 the median age in the United States will be approximately 38 years old. That number will steadily increase to 40 years of age by 2030, when it is expected to plateau. Furthermore, by...
Generational Differences In The Workplace – Opportunity or Challenge?
There's no doubt that our generational differences can make us stronger - if we simply work together. Reciprocal mentoring (a relationship structure that harnesses the power of mentoring into a mutually beneficial relationship where each...
Awesome Discounts for 50+ in 2019
Hi everyone!
A few years ago a friend sent me a list of discounts for the 50+ and this year, I decided it was time for an update. I’ve heard several times that YOU must...
Millennials Are The Changing Face Of American Caregivers
The cycle of young and old ensures that today’s caregivers will need a caregiver themselves at some point in their lives. If we were asked to imagine a typical caregiver looking after the needs of...
Creating Personal Goals/Life Fulfillment
Filling a time void after retirement is akin to changing your college major. Tap into childhood dreams and aspirations to reconnect with your creative side and to set personal goals. The sky’s the limit when...
